Margaret Wiegel | Wiarygodne źródła i jak je rozpoznać
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Directed by margaret lazarus, renner wunderlich. An examination of the various sexist elements in. Jean kilbourne, “still killing us softly: A fit body may give the illusion of power, the illusion of change, but it does nothing to change the status of women in the society.
mediaed.org Jean Kilbourne's award-winning video offers an in-depth analysis of how female bodies are depicted in advertising images and the devastating effects of those images on women's health. Addressing the relationship between these images and the obsession of girls and women with dieting and thinness, Slim Hopes offers a new way to think about life-threatening eating disorders such as anorexia and bulimia, and a well-documented critical perspective on the social impact of advertising. Slim Hopes is a lively and engaging program suitable for a wide range of audiences at high schools, colleges and universities. Using over 150 ads, it informs as it entertains, allowing viewers to build an analytic framework for considering the impact of advertising on women's health.
Has been cited by the following article: A sociological examination of daughter and mother narratives. The current emphasis on excessive thinness for women is one of the clearest examples of advertising's power to influence cultural standards and consequent individual behavior / the images in the mass media constantly reinforce the latest ideal / argue here that advertising and the media indoctrinate us in these ideals, to the. 1979 junior high school through college students and adults author jean kilbourne explores the images of women, men, and children presented by modern advertising. She illustrates with examples the use of women as sex objects. She also examines the techniques used by advertisers to exploit the insecurities of. Based on the work of jean kilbourne, the video presents examples from magazines, newspapers, album covers, and billboards to analyze a $130 billion a year industry that preys on the fears and insecurities of consumers. The focus is on the image of women, but the film explores the effects of this image on men. The film awakens new audiences to advertising's erosion of our dignity.